This task takes a closer look at two animation Instagram accounts The Fixies and Vernalta exploring how each one presents their content through visual style, captions, grid layout, and the way they connect with their audience. From there, we dug into what each account does well, where they fall short, and what kind of engagement they’re getting all to figure out what actually makes them work for their followers.

Process

1. Account Selection

picked two animation accounts with different vibes: The Fixies (international, educational) and Vernalta (local Indonesian, entertainment).

2. Profile Analysis

checked out each account’s profile picture, bio, and overall grid to get a feel for the visual identity they’re going for.

3. Content Observation

sorted the content into categories: promotional, entertainment, educational, and festive/seasonal.

4. Engagement Tracking

noted which posts got the most likes and comments to see what kind of content actually resonates with their audience.

5. Caption & Hashtag Analysis

looked at how each account writes their captions and what hashtags they use as part of their strategy.

6. Visual Style Identification

figured out whether each account leans more toward static graphics or motion content as their main format.

7. Strengths & Weaknesses Breakdown

wrapped everything up into a structured analysis of what works and what doesn’t for each account.

Output

The Fixies

The Fixies stands out for its high visual quality and educational content, consistently posting 3–5 times a week with a clear focus on young audiences. However, their engagement remains relatively low due to a niche target market and language barriers.

Venalta

Vernalta, despite using simple 2D animation, manages to pull in up to 407 thousand likes and 5,747 comments on a single post — purely because their content hits close to home for Indonesian audiences.

Conclusion

Going viral isn’t just about having the best visuals. Vernalta proves that content which truly connects with its audience can outperform bigger-budget accounts. In the end, knowing your audience is what matters most.

In the Feed An Instagram Observation of The Fixies & Vernalta